Core Benefits

Brand Development, Print Media

Jenny Hart is a group benefits provider that goes above and beyond for her clients. Jenny exhibits care and passion in her work and we wanted that to be evident within her branding. With this in mind we created a logo that has hidden elements of Jenny within it. We also created print media to help Jenny tell her story through visuals while at exhibitions.

The Client’s Thoughts: I had the pleasure of meeting Tara and her team right as I was launching my new company. Having worked in the employee benefit space for many years, I was used to a traditional insurance brand. But I wanted something new - fresh - different and personal. But I had no idea how to get there or even where to start. Ayden Creative allowed me to get comfortable outside of my comfort zone. They took their time to understand me, my business and what I was trying to say with my marketing. Their warm, friendly approach to business and branding made the scary process of building a brand fun! And I couldn’t be happier with my logo, website and marketing material.